Contributions by Shulan Wang Markus Pentzek:
With videos, ads and other Google services dominating search results in the West, our guest authors take a look at how China compares. Does Baidu give website operators similar treatment for SERP real estate, and how is it possible to win visibility?
The Chinese search engine offers a wide range of services, from maps to video, content creation and many more. Anyone using Baidu will see many of them appear in the search results for a given keyword. We take a look through 17 of these services.