Image optimization for SEO is something that no webmaster or SEO manager should ignore. Appearing in Google's image search can bring valuable traffic to websites.
In this article, we explain how you can use marketing automation to effectively increase and maintain the CLV of your customers.
In many companies, marketing and sales are two competing teams and they implement their strategies and activities independently of each other.
Chrome 68 will start displaying a "Not Secure" warning for any webpage that isn’t secure. Learn why Google is making this update and get the essential information to prepare for the change.
Are you looking for new, highly effective ways to generate leads? Don’t distinguish between Team SEA and Team Social.
40,000 visitors, 120 master classes, 300 exhibitors and speakers: impressive figures to sum up the Online Marketing Rockstars Festival on 22 and 23 March in Hamburg.
On April 9, 2010, Google announced on the Webmaster Central blog that page speed would become a ranking factor. Since then, webmasters and search engine optimizers have been interested in getting rid of unnecessary pounds!
Prefetching, preloading and prerendering of external sources are a great way to ensure fast loading times, as the content is loaded in advance of the user clicking.
Mobile internet is becoming increasingly important. More users access the internet on a mobile device than on desktop, which means website operators need to make sure their websites have great mobile usability. Find out 5 tips in this article for mobile conversion optimization to ensure success among mobile users.
Images are one of the biggest culprits of slow loading teams for websites, which have a negative effect on user experience. To ensure better loading times and better usability, make sure your image files are reduced in size.
Bringing your SEO in-house is a big decision, but for many businesses, it can be the right one. Search engine optimization is one of the most popular digital marketing tactics for businesses because the ROI is relatively high and the traffic that it brings in is very targeted. In this article, we outline the 4 most important steps for bringing your SEO in house.
Your website may rank well and get a lot of visitors, but what will this bring you if they don't stay on your website? Read on to find out 11 great tips for creating a good landing page.