E-commerce

For all online shops, no matter how big or small, website quality is of uppermost importance. A fast website that is completely accessible and free of mistakes is a must-have for successful online shops.

The Ryte Suite helps you improve your online shop so your users have a great experience on your site. The more your users enjoy their experience, the more likely they are to come back for more, leaving you with a fantastic conversion rate and high digital ROI.

Find and fix website quality errors that will have an impact

Find technical errors as soon as they arise by scheduling daily crawls. See your issues listed by priority so you know what to fix first. Immediately identify broken or empty pages where products may have gone out-of-stock. Give customers the option to find related products and categories and reduce their frustration levels, meaning they are more likely to carry out a sale and return to your site in the future.

Boost your page speed

Test your entire website’s page speed and uncover slow pages on mobile and desktop that cause you to lose revenue. Filter according to virtually any criteria, such as the product category that generates the most revenue, so you can easily see what needs to be fixed or improved first to ensure users aren’t deterred from purchasing your products.

Ensure your website’s quality on mobile

Perform a comprehensive analysis to ensure your site functions perfectly on mobile devices, so you can find and fix all errors that are preventing mobile users purchasing. Get an overview of how many and which keywords you rank for on mobile search, and track this information over time. See how your mobile traffic develops to create targeted mobile strategies that improve mobile conversions.

Find and address duplicate pages

Detect duplicate content issues with pre-defined reports and see patterns in your shop directories to pin-point the root of the problem faster. Additionally, our Keyword Cannibalization report shows your problematic areas where duplicate pages are competing for the same rankings. Solving these issues maximises the chance that Google is indexing and ranking your latest inventory and current products as soon as possible, so that they can be found right away in Search. The more clicks you have, the more traffic, conversions, and revenue.

Discover brand new keywords segment based on searcher intent

Benefit from unlimited Google Search Console search performance data to find new keywords that your prospective customers are using. Sort according by trend to see which pages or keywords achieved the highest increase in clicks, impressions, CTR and rankings. Identify niche areas with high potential to improve your search performance, leading to more users, conversions, and revenue. Our custom segments allow you to cluster keywords and pages based on specific intents (e.g. informational and transactional) so that you can better understand and enhance your website traffic.

Optimize your crawl budget

Be aware of any duplicate or thin pages that are being generated by your internal search results or facets, so that you can keep improving your crawl budget. Our pre-defined reports additionally suggest pages to be removed or added to your sitemap.xml to keep it up to date and ensure you’re sending all the right signals to Search Engine crawlers. Our indexability overviews help you clearly understand what percentage of your pages are non-indexable and how you can verify that status and fix accordingly.

How else can the Ryte Suite help e-commerce websites?

Some happy customers

OTTO Office
Sparheld International
Lidl

Interested?
Let’s have a chat soon to see how we can help you and your clients build better websites for Search Engines and users.

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