Our authors keep you up to date on all online marketing and website optimization topics. Find out here who our online experts are.
Kate is the content marketing manager at ReachStream and is responsible for driving more traffic to the website. Her sharp wit, creativity, and extensive knowledge about the industry has allowed her to precede over the content team, turning in more leads and retaining more customers. The Content might be the king, but engagement is the queen, and this lady rules the house.
Karim-Patrick Bannour is founder and CEO of the social media agency viermalvier.at. Together with Anne Grabs, he wrote the social marketing best-seller “Follow me! – Erfolgreiches Social Media Marketing” (Galileo Computing). He also frequently speaks and gives workshops for organisations such as ÖHV or The Austrian Federal Economic Chamber. In 2016, he founded the Amazon agency MarktPlatz1 and together with his team supports providers and traders on Amazon.
Shane Barker is a digital marketing consultant for 15 years with an emphasis on Influencer Marketing in the last 5 years. He is specialized in sales funnels, targeted traffic and website conversions. He has consulted with Fortune 500 companies, Influencers with digital products, and a number of A-List celebrities.
Nathan is VP of Marketing for MarketChorus (@marketchorus), a content intelligence platform powered by machine learning. He’s an avid music fan, die-hard inbound marketer, and ad geek. Find him on Twitter at @inboundbp and at his blog Inbound Marketing Best Practices.
Lukas Böhl ist a copywriter and marketing manager at More2Home. He always has his fingers on the keyword ready to fire off the next 1000 words.
Benny B. Briesemeister completed his doctorate in neurocognitive psychology at the FU Berlin. Since 2011 he has been researching the link between neuro science and marketing. He was granted the title ”Neurotalent of the Year 2015“ by the NMSBA.
Tim Brown is the owner of Hook Agency, and is a web designer and SEO Specialist from Minneapolis, Minnesota.
Christian Carere is a search engine optimization consultant and founder of Digital Ducats Inc. Christian works primarily with SMB’s to generate more leads and produce new clients by improving the quality of traffic.
Charlie Carpenter is the co-founder and CEO of Kite. He is a mobile advocate with over ten years of industry experience. After working for large and small agencies for many years, he co-founded Kite; a software solution for print-on-demand, zero inventory merchandise, and personalized photo print goods. As well as an entrepreneur, Charlie is a seasoned product strategist with experience of various types of digital projects which include: Responsive and Adaptive Websites, Mobile & Tablet Apps, Hybrid Apps, Cross Platform App development.
As a web architect, Philippe designs, implements and monitors the communication strategies of the companies he supports. He works in a variety of sectors, from construction to fashion, jewellery, sports, music and finance. Philippe is a specialist in SEO, and makes sure this is integrated into every concept.
Marco de Lucia is responsible for lead management at Pinuts media + science in Berlin, an agency in charge of website relaunches. He deals with customer experience, personalization, marketing automation and SEO on a daily basis. He regularly passes on his expertise on the company blog, Piknowledge, or as a guest author.
Sven is managing director of dskom, which has been providing online marketing consulting, seminars and workshops for the last 10 years with its brand “SEO Profi Berlin“. His areas of expertise include SEO, SEM, Social Media and Web Analysis. Sven's SEO Academy, which offers extensive training in online marketing, is particularly important to him.
Farhad Divecha is the founder of AccuraCast, a multilingual digital marketing agency based in London & Madrid. Farhad has over 17 years of experience in SEO, digital advertising, mobile and social media marketing. His passions are data-led marketing, global growth, and AI-powered marketing technology.
Ron is the Chief Marketing Officer and Co-Founder of Visiture. He is supported by a team of creative geniuses that strive to help clients achieve new levels of success. His passion is helping eCommerce business owners and marketing professionals navigate the search marketing landscape and use data to make more effective decisions to drive new traffic and conversions.
Jacqueline Dooley is a digital marketing specialist and writer located in New York’s Mid-Hudson Valley. She works with small to mid-sized businesses on digital marketing strategy, paid search and content development (blog posts, whitepapers, ebooks). Jacqueline is also an essayist and novelist who has published three children’s books. Her published essays have appeared in The Washington Post, HuffPost, Parent.com, Modern Loss, LongReads.com and more.
Elise Dopson is a freelance content marketing writer, specializing in long-form, data-driven content for B2B marketing and Saas companies. After working as an in-house copywriter for an SEO agency, she now helps brands to create actionable content that really drives results.
As an independent web copywriter for content marketing, Fenja Engelhardt is committed to better content with added value. On GuteTexte.online, the online marketing specialist helps companies be more visible online with good texts, and to inspire people with the right words.
After his studies in Media Technology and a few online marketing positions with big firms around Vienna, Jürgen moved to Linz to work with the PPC software agency Smarter Ecommerce. He also teaches in the Marketing sector, is interested in different programming languages of all genres, and is a Raspberry PI enthusiast.
Darius Erdt is the lead in SEO-Consulting at the internationally up-and-coming digital agency Dept. He started as head of in-house SEO at the end of 2010, and since then has been advising established DAX companies up to hidden champions for many years. His greatest passion: creating efficient processes and framework conditions to help clients achieve digital success.
Jenny Frances has over eight years experience as a Digital Marketing Consultant. With a firm belief in utilizing the latest trends and developments in digital marketing, she founded Zoom Digital, which assists medium and large e-commerce businesses to achieve optimum growth online. The agency focuses on: Digital strategy, SEO, conversion rate optimization, FB ads, and messenger marketing.
Ryan Gould is the Vice President of Strategy and Marketing Services at Elevation Marketing. From legacy Fortune 100 institutions to inventive start-ups, Ryan brings extensive experience with a wide range of B2B clients. He skillfully architects and manages the delivery of integrated marketing programs, and believes strongly in strategy, not just tactics, that effectively aligns sales and marketing teams within organizations.Ryan is known for taking complex marketing and business challenges and developing solutions that simplify processes while driving customer outcomes and business value. He also thrives on guiding Elevation teams toward execution of strategies that help companies succeed in new verticals, while staying true to core values and brand integrity.
Prof. Dr. Dominik Große Holtforth teaches business studies and media management at Fresenius University of Applied Sciences in Cologne. He is also head of the e-Commerce department which deals with strategy-related questions, the controlling of key performance indicators as well as competition strategies in online marketing and e-Commerce. Prof. Große Holtforth is co-founder of the e-Commerce agency Warenkorb.com and founder of the online plant shop “Meine Orangerie.” This is how he combines scientific expertise and practical experience.
As CTO of Sevenval Technologies GmbH, founded in 1999, Roland Guelle is responsible for research and development. With around 170 employees in Cologne and Berlin, Sevenval has specialized in frontend solutions that enable a modern, fast and, above all, secure user experience based on historically grown IT system landscapes. Roland still develops himself today and likes to speak at developer conferences.
Tatjana Hein feels at home in the field of content marketing, PR, and the analytics realm. She has a great overview of the newest trends and developments. For analytics provider Piwik PRO, she uses her expertise to manage the balancing act between the areas by skilfully linking topics.
Daniel works as senior SEO manager at Get On Top GmbH in Salzburg. His favorite topics are conversational and semantic search. Daniel also admits to being a true TV series junkie – as a huge “Game of Thrones” and “House of Cards” fan, he is already plotting his move to the Seven Kingdoms.
Florian Hieß is a passionate online marketer and has been involved in search marketing and online marketing strategies for more than 10 years. As head of Online Marketing at Swat.io, he is responsible for the marketing measures, the social media marketing tool for teams, and in his spare time he advises small and medium-sized companies as a freelance consultant and expert for online marketing.
Zaki Hussain is the CEO of Clutchgrowth, a Silicon Valley-based marketing consultancy for software companies. Zaki helps venture-funded startups and established SaaS companies interested in marketing speed, sales alignment, and demand generation activities aimed at driving sales pipeline.
Aaron Inglethorpe is the digital marketing manager at Discount Displays, the UK's leading retailer of exhibition and retail display equipment. Aaron has over a decade of experience in ecommerce marketing roles and is a big believer that incremental, continuous improvement is the foundation of a great marketing strategy.
Dr. Beatrice Isgró is Head of Content at eology GmbH and, as a linguist with a doctorate, combines the topics of language and SEO. Her aim is to make complicated things understandable and appealing. She advises clients in the areas of content strategy and conception, manages online editorial projects and enjoys passing on her knowledge to customers and employees.
Alex is a Digital Marketing specialist with extensive experience in SEO, Growth, Copywriting, and User Experience. Alex has had his work published in Huffington Post, Entrepreneur, TheNextWeb, among others.
Nadine Kadic has lived in Dresden since October 2017 and works as an editor at Clicks Online Business. She enjoys working in the world of digital marketing and loves inspiring others with exciting content.
Since 2004 Nils has carried out more than 1,800 A/B tests. Today, as a leading conversion optimizer, he advises medium and large companies on boosting their sales and leads online. He shares his knowledge regularly in lectures and on smartimize.com, the first consultation tool for “do-it-yourself” conversion optimization. Find out more about his work on nilskattau.de.
Rukham Khan, the resident writer and content specialist at MailMunch. He writes about email, content and lead generation tactics in an effort to help and inform entrepreneurs and small businesses. In his free time, you can find him playing Squash or managing his personal blog on Medium.
Fionn Kientzler is managing partner at the content marketing agency Suxeedo and a content marketing lecturer at Ludwig Maximilians University in Munich. Since its establishment, Suxeedo has implemented more than 300 successful seeding campaigns for Germanys biggest internet platforms, including DAX and Fortune 500 companies. In addition to his work at Suxeedo and LMU, Fionn speaks at conferences, like the Content World Forum and CMCX, on topics such as seeding and content marketing.
... aka “Contentman” is founder and head of CONTENTmanufaktur. He also lectures in SEO at two colleges, offers various SEO and copywriter workshops, and is a frequent speaker at conferences (for example SEOkomm, SMX, SEO-Day). The experienced journalist writes mostly for contentman.de, and has compiled his knowledge in a training video for SEO beginners.
Hendrik Lennarz, author of the book “Growth Hacking mit Strategie“, has been in the online business as Digital Product Manager and Growth Hacker for more than 12 years. Much of his experience is based on working as CTO/CPO for the e-commerce service provider Trusted Shops.
His growth hacking process helps startups, marketing managers, SEOs, social media managers, e-commerce clerks, product managers and CIO/CDOs to show the connections between the most important disciplines (product management, business model, marketing channels and agile implementation).
To date, Lennarz has helped over 120 young startups and established companies of all sizes to learn the growth hacking process with the Growth Hacking Academy.
Torben Leuschner has been working as an independent web developer for agencies and companies in Germany for over seven years. He also runs several of his own web projects which have more than 300,000 visitors per month.
Julia McCoy is a serial content marketer, blogger, entrepreneur, and bestselling author. She founded a content agency, Express Writers, with just $75 at 19 years old. Today, her team has nearly 100 people on staff, with hundreds of clients around the world. She’s earned her way to the top 30 worldwide content marketers, and she has a passion for sharing what she knows in her books and in her online course, The Content Strategy & Marketing Course.
As the Director of Content at Portent, Katie McKenna is fanatically dedicated to growing the knowledge of her team and the clients she advises on content strategy. She’s led countless workshops both internally and externally, and her work has been published on sites like SpinSucks, Web Flow, and Women in Digital. She’s passionate about building connections and community in the content industry and is equally happy wielding a library card or an ice axe, depending on the adventure.
Sarah Mitchell is a content writer with over a decade of experience in the Digital Marketing Industry. Having worked with name-brand multinational organizations, she knows what it takes to improve a website’s performance on Google. She’s currently the head of Current & New Business Management at Gorilla Marketing in Manchester.
Suganthan Mohanadasan is an experienced International digital marketing consultant from Norway. He is presently working as a freelance digital marketing consultant helping medium and large companies around the world. He has a passion for SEO and especially cracking difficult SEO problems. Connect with him on Twitter and Linkedin.
Charlie is the Strategic Director of Simple Machines Marketing, a digital marketing agency based in Chicago. His writing has appeared in a wide variety of publications, from Content Marketing Institute to Funny or Die. When he’s not helping small businesses grow with Simple Machines, Charlie likes playing guitar with his band and spending time with his wife and daughter.
Fabian studied Applied Computer Science at the Ravensburg-Weingarten University of Applied Sciences, where he discovered his passion for usability, web analytics, conversion optimization and SEO. He has been with xpose360 GmbH for almost six years, three of which as team leader in SEO. He is now Supervising Senior SEO, and is also responsible for technical SEO.
Martin Philipp is Managing Director of SC-Networks GmbH, provider of the email marketing automation solution Evalanche, where he is responsible for new customer business and customer loyalty. In addition, he has over 20 years of experience in consulting, marketing and sales of consultation-intensive, web-based products and solutions in the B2B environment.
Alexander J Porter is Head of Copy for Search It Local - Sydney’s boutique agency with bold visions. Bringing a creative flair to everything that he does, he wields words to weave magic connections between brands and their buyers. With extensive experience as a content writer, he is constantly driven to explore the way language can strike consumers like lightning.
Jonathan Riley is a personalization expert at Personyze, and helps online marketers to maximize performance of digital assets across channels with powerful personalization technology and strategies. You can connect with him on LinkedIn.
Philipp is an extended member of the Ryte family and supports Ryte with the latest SEO know-how and digital marketing news.
Kathrin Schubert studied literature and works as an author and a copywriter. As an extended member of the Ryte family, she supports the editorial department with her acute SEO knowledge. She writes web texts for companies, journalistic articles for magazines and blogs, and has published two biographies. She supports small and medium size enterprises in optimizing their content. Kathrin is also a blogger and holds talks for SEO beginners.
Amir is the digital marketing manager at Uscreen, a video monetization platform that allows creators to monetize their content. He's also a composer and pianist who's rarely loved by his neighbors because all he ever plays is atonal music. But cats love him so it's fine!
Johannes Stabel is head of SEA at Internetwarriors and is in charge of the functional and operational direction. Internetwarriors is a full service online marketing acency supporting businesses of all kind with the strategic planning, implementation and evaluation of online marketing measures.
I am a content marketer at Paperflite with two years of experience in the SaaS universe. I began as an equity research analyst 15 years ago, and have explored different marketing roles along the way. I have an undying hunger for understanding the Japanese culture, and helping people make career decisions.
Dario Supan is a content strategist and editor at Point Visible content marketing agency. When he isn’t neck deep in outreach projects and editorial calendars, you will most likely find him designing a custom graphic for his next exciting post.
Kaspar Szymanski is a renowned SEO expert, former senior member of the famed Google Search Quality team and among the select few former Googlers with extensive policy driving, webspam hunting and webmaster outreach expertise. Nowadays Kaspar applies his skill set to recover websites from Google penalties and help clients to max out the potential of their websites in search engines.
Alexandra Tachalova has worked in digital marketing for over six years. She is a digital marketing consultant, helping digital businesses to open new markets and boost sales. Alexandra is a frequent speaker, and Founder of online digital marketing event DigitalOlympus.net.
Dan Taylor is an experienced SEO consultant, industry blogger, and winner of the 2018 TechSEO Boost Research award, for leading innovation (with SALT) in the field of edge SEO and using service workers for SEO purposes. Specialising in technical SEO, Dan has helped optimise billion-dollar tech companies for international search, as well as helped scores of businesses in the UK and US improve conversion funnels and increase the number of leads generated.
Adam Thompson is a digital tech enthusiast with 15 years of experience in SEO, analytics, web development, ecommerce, and other web technologies. He currently works as SEO / SEM manager at ComodoSSLStore, where he works to make it easier for any website to implement cybersecurity best-practices.
Stephan Walcher is a SEO specialist who has been active in the online marketing field since 2007. He has worked as an in-house SEO specialist for MSN and Bing, as head of SEO consulting at Catbird Seat online marketing agency, as senior SEO manager at 1&1 Mail & Media GmbH, and later as Head of Product Management at Ryte. In January 2017, he joined the One Advertising AG in January as Team-Leader Travel SEO.
Kate worked at Ryte from 2018 to 2021. She previously worked as a Brand Strategist at a Boston-based creative agency. She is passionate about branding, international marketing, and finding the best vegetarian restaurant in Munich.
Andi is an all-rounder, and he holds the Ryte Campus together. Whether ingeniously losing cables, proof-reading PR articles or making strategical decisions - Andi knows how to do it. If it was up to him, every month would have 31 days and every day 48 hours. That's why he's remodelled the well-known saying to “Work Hard. Work Hard,” and has made this his motto.
Charlène worked at Ryte from 2019-21. With her experience in SEO and copywriting, which she built up during five years with an agency in Augsburg, she supported content strategy at Ryte. She is also a passionate baker and fan of outdoor activities.
Pauline studied history and project management at Aix Marseille University, during which she spent time living in Turkey, Italy and Germany. Pauline then settled in Munich because she could no longer do without her daily pretzel. She has been part of the Ryte team since July 2016, and contributes to the French Ryte Magazine and Wiki.
Izzi is Product Marketing Team Lead at Ryte, as well as a passionate WUX advocate that loves to support everyone in creating better websites for their visitors. Izzi regularly presents at Ryte’s webinars and industry conferences, where she enjoys sharing her expertise and memes. When she's not optimizing, you can find Izzi at one of Munich's beer gardens or playing video games.
Marcus loves SEO. He’s a proud member of the Achuar tribe and his Indian name “Ni Nawenak Ukutin“ (“White warrior who shot himself into the foot“) reveals why he must not carry a weapon in the jungle any more. Marcus is happy to live on nothing but pretzels, kaiserschmarrn and streuselkuchen for days on end.
After studying at King’s College London, Olivia moved to Munich, where she joined the Ryte team till 2021. She was previously in charge of product marketing and CRO, and also helped out with SEO and content marketing. When she's not working, you can usually find her outside, either running around a track, or hiking up a mountain.
As Ryte's content manager for English, Jamie wrangles words on web. A background in sports journalism and tech marketing makes him a passionate advocate for organic search traffic. Jamie comes from the UK and is based in Munich, where he enjoys mangling the German language and all manner of outdoor sports, especially cycling.