21.08.2019

The 6 fatal errors in content marketing and how to prevent them

Content marketers still make a number of mistakes when it comes to successfully preparing and promoting their content. When your article doesn't drive traffic to your website or if nobody reacts to your post on Facebook, then you probably made one of the following six mistakes.

Fenja Engelhardt

Fenja Engelhardt

As an independent web copywriter for content marketing, Fenja Engelhardt is committed to better content with added value. On GuteTexte.online, the online marketing specialist helps companies be more visible online with good texts, and to inspire people with the right words.

by Fenja Engelhardt

5 min 14.08.2019

How To Improve Webpage Load Speed With HTTP/2: A Beginner’s Guide

HTTP/2 can significantly improve your website’s page speed because it allows browsers to simultaneously process multiple requests over the same connection. In this article, learn how you can easily improve your site’s load speed with HTTP/2.

3 shares Technical SEO

8 min 05.08.2019

Create Brand Awareness with Unique Content in 9 Steps

Unique content helps brands build brand awareness across channels. Learn 9 ways you can creatively use content to build awareness for your brand.

19 shares Content Success

12 min 29.07.2019

How To Use Effective Persuasion (Plus 5 Ways To Write Email Copy That Converts)

Email marketing is not dead. Far from it. In fact, email marketing remains one of the most powerful ways for you to grow your business and generate new leads. But here’s the catch - it’s harder than ever. Consumers are too savvy for you to follow a set of ‘best practices’ and expect results. Instead, by creating email copy around psychological triggers, you’ll speak directly to your entire audience, not a segment of them. That’s how you stay on the cutting edge of email marketing. And here’s how you do it.

11 shares Content Marketing

5 min 23.07.2019

The Proof that Robots.txt Noindex Works

One of the topics that has received a lot of attention in SEO in recent months is the question of how to deal with the Noindex directive in the robots.txt. Many SEOs use noindex for crawling and indexing control, but this will soon be a thing of the past.

6 shares Technical SEO

17 min 09.07.2019

Page Speed Optimization: How to Improve Your Website’s Loading Time

When you’re on the internet, nothing is more annoying than a website that loads slowly. A slow loading website also gives negative indicators to Google, and for online shops in particular, every extra second of loading means losses in sales.

12 shares Technical SEO

8 min 01.07.2019

My First SEO Project: Where and How Do I Start?

Starting your first SEO project is often a bit daunting, but don't worry—you can learn SEO. The best way to start a successful SEO career as a beginner is to be open to new ideas and brave enough to try new things. Ready to get started? We'll give you an SEO plan of action!

6 shares Marketing Practices

6 min 17.06.2019

9 Effective Content Promotion Tactics

Unique content with added value can help your website rank better in Google. But excellent content can do more than just satisfy Google: it improves the user experience, increases your trust, optimizes customer loyalty, and creates lasting branding awareness.

15 shares Content Marketing

7 min 24.05.2019

AMP pages - traffic booster or conversion killer?

AMP pages are designed to improve the performance of websites, but are they suitable for all purposes, including e-commerce? In this article, we help you find out whether AMP is right for your website.

29 shares Mobile SEO

2 min 23.05.2019

How to Increase Your SEO Traffic in 30 Days

Sustainably increase your traffic in 1 month with this free ebook from Ryte and Hubspot, “How to increase your SEO traffic in 30 days.”

10 shares Marketing Practices

6 min 15.05.2019

10 Email Marketing Tools Every Marketer Should Know about

Email marketing belongs to any successful marketing strategy. In this article we list 10 tools that will help you fulfill your email marketing requirements.

7 shares Marketing Practices

10 min 05.05.2019

A Complete Guide to the Google Search Console

The Google Search Console is a free Google tool helping webmasters to analyze their search performance. In this article, we explain how to set up the Google Search Console, and how to use it to analyze your search performance.

43 shares Google Topics

5 min 02.05.2019

How to Improve Your Mobile Conversion Rates

Conversion rates from users surfing the internet with smartphones is still lower than it should be. In this article, we give you some advice how you can increase the conversion rates of your mobile users.

3 shares Mobile SEO

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