02.09.2021

Above the Fold – How to Build Websites user-friendly

“Above the fold” is a term used to describe the area of a web page, which is visible to the user at first glance, without having to scroll.

Philipp Roos

Philipp Roos

Philipp is an extended member of the Ryte family and supports Ryte with the latest SEO know-how and digital marketing news.

by Philipp Roos

13 min 23.08.2021

WordPress SEO: How to optimize your WordPress website for Google

Using WordPress as a CMS? This article explains the SEO measures you should take to improve your content’s visibility and rankings on Google.

122 shares Marketing Practices

4 min 04.08.2021

403 Error: What Is It and How Can You Fix It?

If you regularly surf the internet, you’ll find that not all websites always work smoothly. 403 errors can be a reason for this, although they are not as common as a 404 error message.

10 shares Technical SEO

2 min 29.07.2021

Your 6 point summer checklist: To make your website user experience unforgettable

The summer is well under way, and for some, that means business slows down. Use this time wisely and optimize your website user experience! Our 6 point checklist will help you focus on what you need to work on.

1 shares Content Marketing

8 min 15.07.2021

Google Search Console: the Holy Grail of Search and Keyword Data

The Google Search Console (GSC) was developed to help website owners monitor their traffic and search performance. It’s such a valuable source of information as it provides real data on how your users interact with your website in the SERPs!

15 shares Google Topics

8 min 14.07.2021

SEO Basics for Beginners

Whether you're new to search engine optimization or just need a little refresher, this beginner's guide will quickly get you back up to speed on the SEO basics.

44 shares Organic Search

8 min 24.06.2021

Take the First Steps Towards Website User Experience

We all surf, search, shop, click, compare and purchase as end consumers on our smartphones and laptops. As website owners, we create project plans. optimize, and monitor our web properties in order to improve the way users find content from your website on search engines. This article introduces you to the world of website user experience and shares strategies proven to optimize sites for high-quality and memorable user interactions.

1 shares Google Topics

3 min 11.06.2021

Amazon-Reviews: Build positive reviews and recognize fakes

Customer reviews (ratings) play an important role in e-commerce, since the potential buyer cannot test or even touch the product on the Internet. Thus in order to make a purchase decision, many potential customers rely on the available reviews.

0 shares Marketing Practices

12 min 17.05.2021

The Ultimate Guide to the Google Search Console

The Google Search Console is a free Google tool that helps webmasters analyze their search performance. This article explains how to set up a Google Search Console account and how to use it to analyze your search performance.

39 shares Google Topics

9 min 10.05.2021

Understanding Entities with the Knowledge Graph Search API

Entities. Admittedly, a difficult topic to grasp, but one that should be familiar to everyone involved in SEO. But what is it all about? This article explains which updates brought entities into the SEO world and how everyone can easily retrieve them via the Knowledge Graph Search API.

93 shares Google Topics

6 min 07.04.2021

Retake SEO Responsibility

Former Google Search Quality Strategist, Kaspar Szymanski, shares his opinion on ownership and responsibility in SEO and shares tips for maintaining healthy rankings.

29 shares Organic Search

3 min 31.03.2021

Tips for your Easter egg hunt - or how to discover hidden website potentials!

Easter is just around the corner - and we can’t wait to get started on hunting Easter Eggs! Maybe the Easter Bunny has even hidden a few eggs on your website that you haven’t found yet. We’ll help you find them!

48 shares Marketing Practices

5 min 19.03.2021

How to Measure Web Vitals Field Data with Google Tag Manager

Core Web Vitals will become a ranking factor from May 2021. Does your site meet the requirements or is there still a need for optimization? To find out, I'll show you how to use Google Tag Manager to measure and evaluate your users' Web Vitals data.

41 shares Technical SEO

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