10.01.2020

SEO New Year’s Resolutions for 2020

The start of a new year can be the perfect time for us to overcome bad habits and gain positive changes we’ve been hoping to carry out for a while. However, these ambitious “New Year's Resolutions” can be hard to commit to and often end up discarded come mid-January.

Izzi Smith

Izzi Smith

Izzi is a Technical SEO Analyst at Ryte where she loves spending her time solving technical SEO mysteries, sharing her knowledge, and helping beloved clients create even more awesome websites for their users and Search Engines. Izzi has spoken at many top industry events and conferences across Europe, and has been rated the best speaker several times. When she's not optimizing, you can find Izzi at one of Munich's beer gardens or binge watching Netflix.

by Izzi Smith

10 min 07.01.2020

Small File With A Large Soul - htaccess and SEO

Configuring an htaccess file can seem a tedious task especially if you’re not familiar with it. And in all honesty, if you’re not familiar with it you should tread carefully as you can bring a whole website down quite easily with entering a wrong rule or even just a wrong character out of place. Not trying to scare, just stating a fact. In this article, we shall focus on how an SEO can benefit from it in a somewhat safe manner. After all, it is quite a handy little file for many things and I’ll inform you of a few common use cases for it.

2 shares Technical SEO

5 min 03.12.2019

Shopify vs WooCommerce vs BigCommerce: A guide to your first online store

As a newbie into the world of eCommerce, the challenges in setting up a store can seem overwhelming. After doing all of the work of research, finding products, and setting budgets, you still have to select how to create your website in a way that brings you the best results. The good news is, there are a lot of SaaS (software as a service) solutions that help you set-up a store while assisting you with features, functionality, and design. Then you are just left to decide the best fit for your business.

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2 min 20.11.2019

The Hands-On Guide to SEO Reporting

Improve your SEO reports with this free guide by Ryte and HubSpot. It includes a comprehensive breakdown of SEO KPIs and a reporting checklist.

23 shares Marketing Practices

2 min 18.11.2019

7 Research Study Takeaways to Improve Your Website’s UX & Revenue

The internet is full of advice on how to make your website better: change the color of your buttons, use the latest JavaScript framework, update your privacy policy, etc.

But if you’re like me, you’ve got limited time each day and lots of ideas you want to implement. So you have to prioritize and choose which website changes you’ll spend your time on. Let’s dig into some UX studies to identify some site changes that have been proven to boost a website’s success.

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5 min 11.11.2019

Why SEO doesn’t have to be an obstacle for companies

As an SEO consultant, I sometimes get the impression that European companies have difficulties with understanding how they can exploit the SEO-potential of their websites. The reasons for this are hugely varied, but from a consultant’s perspective, there are a number of frequently-occuring problems that prevent webmasters from making their websites the best they can be.

3 shares Marketing Practices

8 min 08.11.2019

The Illusion of Control in eCommerce

The ability to control certain situations can motivate human action: people tend to evaluate the outcome of an action or process more positively if they were able to influence the action or process themselves.

8 shares Marketing Practices

4 min 21.10.2019

Adjusting to the Expansion of Facebook Search Ads

After Facebook’s winter re-release of search ads, the social platform-turned-advertising-giant has recently expanded this option to more advertisers. In addition to the typical locations advertisers could place their ads, like the news feed and stories, this new option now allows ads to be generated as results right in Facebook’s search bar!

3 shares Marketing Practices

7 min 04.10.2019

Nurture Leads with Content That Converts

Nurture leads with actionable content that addresses their needs throughout the buyer’s journey.

16 shares Content Marketing

7 min 24.09.2019

Mobile-Friendly: Tips for a Successful Mobile Website

Mobile first is now the name of the game in the online world. We’ll show you (and all those who have missed out on mobile SEO so far) why mobile friendly is important, and how to make your own website really mobile-ready.

5 shares Mobile SEO

7 min 19.09.2019

How to Build a Content Strategy Team From the Ground Up

What's important when developing a content strategy team? Content Director Katie McKenna of Portent shares her suggestions on how to start, build, or continue a successful content team.

3 shares Content Marketing

8 min 16.09.2019

Google SERP Features: How To Recover Lost Traffic

Learn how to use Google SERP features to recapture lost organic search traffic in the increasingly competitive SERP environment.

4 shares Technical SEO

6 min 26.08.2019

Readability and SEO – Practical Tips for Authors and SEOs

When was the last time you read a text online and could not follow the content after just reading a few lines? You were probably a victim of poor readability. Today, we will show you how readability and SEO are connected and what you can do to make your text more understandable.

32 shares Marketing Practices

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