Compliance has become a critical issue for tech companies as EU regulators increase fines for violations. Amid shrinking revenues due to the "pandemic hangover" and the decline of third-party cookies, businesses must prioritize compliance at the product level.
Kevin Indig is a strategic Growth Advisor, creator of the Growth Memo newsletter and host of the Tech Bound podcast. He ran SEO organizations for companies like Shopify, G2 and Atlassian, consulted for big brands like Ramp, Eventbrite, or Finder and is an active angel investor. Website LinkedIn
by Kevin IndigWondering how Chat GPT will impact SEO work? We explain the risks and rewards of using Chat GPT across a range of SEO activities.
Optimizing for low-hanging fruits means making the most out of a small budget. In this article, we show you how to achieve quick wins with a small budget.
Open Graph tags can significantly improve your click-through rate on social media. Learn what you need to know to successfully begin implementing them on your website.
Whether you run a corporate website or an online store, in the end, it's all about whether your website can convert visitors and customers.
Marketers work with large volumes of data every day. You should always make sure you read and interpret the data in a meaningful way. Google Looker Studio is a powerful tool that you can use to visualize data from different sources. We will show you what you should pay attention to when using Google Looker Studio, and how you can utilize the tool in the best way for your online marketing activities.
In this article, you will learn which conversion mistakes you should avoid at all costs on your website and what you can do to sustainably increase website conversions.
Discover why website audits are important for your business, define your website audit goals and more.
How has Google Search changed in 2022? What impact did the algorithm updates have? And how can you get more organic visibility in 2023? Find out in this article.
Cookies are part of every website. But what do you have to watch out for when it comes to website compliance and data protection? Find out in this article.
For too many companies, the accessibility of their website has not yet been an area of concern. Yet it can even have a positive effect on your organic rankings. We will show you what SEO can learn from accessibility - and how you can easily remove barriers on your own website.
Is SEO in B2B business worthwhile at all? If so, how do B2B companies achieve a strong organic performance that pays off for the company's success? Find out in this article.
During an SEO analysis, have you ever wondered where the discrepancies between data from Google Search Console and other SEO tools comes from? We get to the bottom of this and other mysteries.