It's Valentine's Day - love is in the air! But is it on your website? If the romance between you and Google isn't going as planned, here we list 7 reasons where you might be going wrong.
Google Ads campaigns require constant care and feeding. This post explains five important housekeeping items that advertisers can implement to minimize unqualified clicks and ensure their Google Ads campaigns are running efficiently.
This article explains what schema markups are and how they will impact your website's SEO so that you’ll have everything you need to start implementing them.
Keep your users happy and engaged by experimenting with these 5 content alternatives to the ubiquitous blog post.
The mobile-first index is currently being trialed but will soon be the Google norm. Ensure your website is prepared for this shift by satisfying Google’s requirements for a ‘user-friendly’ mobile website.
As the importance of voice search continues to grow, the jury is still out on the best way to optimize content for it. However, there’s an emerging list of best practice that does seem to work exceptionally well. This article explores the top 4 ways to optimize your content for voice search.
International SEO is crucial for international brands, but given the complexity, mistakes are common in the 5 areas outlined in this article.
Content marketing will become even more important in 2019. The setting for good content marketing campaigns and content strategies is changing, and the way content is created is becoming a team matter. Users want interactive content, brands with an authentic and likeable face, and a better user experience.
This article will show you how you can quickly identify and deal with 404 error pages to optimize your website both for search engines and your users.
Save time and money on your Google Ads campaigns by implementing these three automated Google Ads rules.
What better way to spend the post-Christmas period than reading up on the trends for the new year. What will happen to SEO 2019? What trends will there be? Which strategy should I use?
2017 and 2018 have seen a plethora of changes and upheavals in our profession as SEO experts. Content must be more and more detailed and relevant, site architecture must be as good as possible to answer the many questions that a user may have, and websites have to be technically flawless.