Marketing automation can make your life easier, but simply having marketing automation and successfully leveraging it are two very different things. Avoid these common marketing automation mistakes to ensure that your automation doesn’t fall off track.
Inspire your 2019 growth strategy with these 7 learnings from cutting-edge SaaS marketing teams in Silicon Valley.
Content is dead. Long live content. 2019 has signalled a tectonic shift from the content creation strategies that once worked – with keyword research a central theme, to a more dynamic and sophisticated content model. Readers want the answer to the problems they didn’t even know they had. And your SEO rankings depend on giving it to them. Forget everything you knew about SEO. The future of content is now.
SEO may not be the first thing that comes to mind after ‘Brexit,’ but it may be the first line of defense for SMEs during this time of uncertainty. Discover the 5 SEO steps you can do right now to protect your business from the impacts of Brexit.
Front end technology is developing rapidly. Roland Guelle, CTO of Berlin & Cologne-based Sevenval Technologies, presents seven trends that are important today and in the future.
Once upon a time, in a land far away, there was a magical kingdom called Internet. Internet was home to the ancient family of Webmasters. The youngest member of the clan, Patrick O’Webmaster, was very ambitious.
A technical SEO audit involves checking the technical aspects of your website. Find out in this article how you can easily carry out an SEO audit.
Running an ecommerce store can be a very lucrative business, but don’t think money will start pouring down from the sky. First, customers will need to find your online store.
Personalization is still a frontier, and practices are constantly changing. Here are the methods you can use to provide a state-of-the-art personalized experience on any website. The key element to all of it is to increase relevance, novelty, and convenience for each visitor.
It’s Valentine’s Day – love is in the air! But is it on your website? If the romance between you and Google isn’t going as planned, here we list 7 reasons where you might be going wrong.
Google Ads campaigns require constant care and feeding. This post explains five important housekeeping items that advertisers can implement to minimize unqualified clicks and ensure their Google Ads campaigns are running efficiently.
This article explains what schema markups are and how they will impact your website’s SEO so that you’ll have everything you need to start implementing them.