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Keyword research: A complete guide for beginners
It’s essential for any search strategy, no question. We explain how keyword research works, why it matters, and which tools to use.
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How to compress images for your website
Images are one of the biggest culprits of slow loading times for websites. This has a negative effect on user experience. To ensure better loading times and better usability, compress your images with our guide.
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Ecommerce SEO: Everything you need to know
Our ecommerce SEO maestro Izzi Smith breaks it down in detail. From technical fundamentals to keyword research, rich results, internationalization and UX tweaks. Every online shop can benefit from this expert advice.
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Structured data: Our ultimate guide for 2022
Want to liven up your site’s appearance in search results? From product ratings to recipe cards and more, structured data is how to do it. In this guide, we’ll explain how to markup the relevant data, what types of rich results are available, and troubleshoot some common errors.
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Baidu services explained, and how they look in the SERPs
The Chinese search engine offers a wide range of services, from maps to video, content creation and many more. Anyone using Baidu will see many of them appear in the search results for a given keyword. We take a look through 17 of these services.
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6 technical SEO mistakes to avoid in ecommerce website migration
Many an ecommerce site migration has been scuppered by technical SEO issues. Don’t let it happen to you! From blocking crawlers in staging, to optimizing your faceted navigation and more, we share 6 issues to consider.
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Google releases core update for September 2022
Rollout expected to take two weeks to complete; no indications yet on which sites are likely to be affected; release follows August’s Helpful Content Update.
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[Study] Does Baidu SERP domination make SEO impossible in China?
With videos, ads and other Google services dominating search results in the West, our guest authors take a look at how China compares. Does Baidu give website operators similar treatment for SERP real estate, and how is it possible to win visibility?
Conversions and page speed, a natural pairing
Looking to boost your ecommerce sales? We explain the link between page speed and conversion rates, and offer 5 speed tips to help your site load faster.
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A hands-on guide to finding (then fixing) your broken links
If you land on a 404 error page while browsing a website, you probably clicked on a broken link or dead link that didn’t lead you to your desired destination. Let us show you how to deal with broken links.
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Website quality, the X-factor you can't ignore
We look at how the QA process works for websites, including UX, design, content, mobile-friendliness and more. Find out how to improve your website quality.
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What is sustainable web design?
We examine what this actually means, why it matters now more than ever, and share 6 ways you can implement sustainable design in your own website.