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How to find and fix 404 errors – explained
“Page Not Found“ messages frustrate website visitors, and send negative signals to search engines (which is bad for SEO). Let’s look at how to fix those 404 errors.
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Content curation and SEO, a surprising friendship
Do you think that your company has to create all content itself to improve your Google ranking? Are you hesitant to place external links to curated content on your website because you could lose visitors? We’ll show how content curation can increase the value of your website and also boost your rankings.
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Google Analytics metrics: 10 KPIs for your website
Google Analytics can provide powerful insights on your website traffic, whether you’re running GA4 or Universal Analytics. We help you cut through the noise to find the most important metrics.
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[Quiz] Search intent – how good are you at spotting it?
See if you can correctly identify the search intent for all 8 keywords. Warning: contains alpacas and trick questions.
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Search intent: A guide for better SEO and rankings
Ignoring search intent can quickly result in ranking losses, or even failure to rank. We explain the different types of search intent, and how to create content that matches.
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How to measure page speed [plus 8 tools to try]
In order to improve your page speed, you first need to measure your loading times correctly. Here’s a selection of free tools you can try out today.
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Meta tags for SEO, explained
Compelling meta tags are one of the essentials of good SEO. In this guide, you’ll learn how to use them for more visibility and clicks in Google search results.
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How to get rich results and featured snippets for ecommerce
Optimizing your SERP appearance with rich results and featured snippets can improve click-through rates, and turbocharge your online shop. Here’s how.
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4 steps to internationalizing your online shop
From checking local demand for your shop’s products or services, to localizing your content and more, there are a number of things to consider when expanding into new markets. Start here.
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How to compress HTML and other website code
Page speed is a key performance metric for your website. You can gain 40-70% if you compress HTML and other types of code. Here’s how…
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Ecommerce content strategy: 5 clear tactics proven to work
From understanding your target audience intimately to nailing your content structure and execution, our complete guide will help you pull people in and close them.
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Page speed optimization: How to improve your loading times
A slow website annoys visitors, and also gives negative indicators to Google. In this article, we explain what benchmarks you should be aiming for, which tools you can use to measure your page speed, and offer 26 ways to optimize your loading times.