Lawyer Dr. Marc Laukemann, founding partner of ”LFR Wirtschaftsanwälte” (www.lfr-wirtschaftsanwaelte.de) specializes in corporate law and intellectual property. For the last 15 years, he has been advising online companies and investors.
Contributions by Marc Laukemann:
Using protected brands or company names of competitors as keywords for your own Google Adwords campaign is nothing new anymore. Or is it?