Philipp Roos

Philipp Roos

Philipp is an extended member of the Ryte family and supports Ryte with the latest SEO know-how and digital marketing news.

Contributions by Philipp Roos:

6 min 26.08.2019

Readability and SEO – Practical Tips for Authors and SEOs

When was the last time you read a text online and could not follow the content after just reading a few lines? You were probably a victim of poor readability. Today, we will show you how readability and SEO are connected and what you can do to make your text more understandable.

31 shares Marketing Practices

6 min 17.06.2019

9 Effective Content Promotion Tactics

Unique content with added value can help your website rank better in Google. But excellent content can do more than just satisfy Google: it improves the user experience, increases your trust, optimizes customer loyalty, and creates lasting branding awareness.

16 shares Content Marketing

7 min 24.05.2019

AMP pages - traffic booster or conversion killer?

AMP pages are designed to improve the performance of websites, but are they suitable for all purposes, including e-commerce? In this article, we help you find out whether AMP is right for your website.

29 shares Mobile SEO

6 min 15.05.2019

10 Email Marketing Tools Every Marketer Should Know about

Email marketing belongs to any successful marketing strategy. In this article we list 10 tools that will help you fulfill your email marketing requirements.

8 shares Marketing Practices

8 min 01.04.2019

Ryte for Beginners: How to Optimize 5 SEO Basics

Have you launched your first website and are now waiting for your site to rank in the search results? Maybe you’ve heard that you have to do "SEO" in order rank but you’re not quite sure where to begin. This article will help you get started with SEO by showing you how to optimize for the most important SEO basics with Ryte.

5 shares Technical SEO

6 min 08.03.2019

The Ultimate Guide to Log File Analysis

As soon as a website is online, every time the server is accessed is recorded in log files. The more visitors to your website, the more data you can evaluate with the help of a log file analysis. In this article, we explain how this works, advantages of log file analysis, and what you need to pay attention to.

1 shares Technical SEO

11 min 16.11.2018

How to Use Google Ads to Increase Christmas Business and Boost Sales

If you've read our most recent articles in Ryte magazine, then your website should be poised and ready for top rankings in Google search results, generating more organic traffic than ever before. However, there's always room for improvement - that's where Google Ads can help.

3 shares Google Topics

5 min 15.10.2018

How to Leverage Google Search Commands for SEO Analysis

Google search is not just suitable for ordinary searches about services, information or products, but it can also be very helpful in supporting SEOs in their day-to-day activities.

25 shares Organic Search

6 min 05.09.2018

What Does Google Want for Christmas?

Summer is slowly drawing to a close, which means it’s now time to turn your attention to the next big events that are coming up! You might think it’s too early to be thinking about Christmas, but we don’t. Now is the right time to be getting your website ready for the big influx of Christmas shoppers.

74 shares Google Topics

4 min 27.08.2018

Best Practice Guide for 301 and 302 Redirects

Redirects are an everyday occurrence in website optimization. They ensure that a URL is redirected to another URL when it is accessed with a browser.

438 shares Technical SEO

4 min 08.08.2018

How to Use Browser Caching to Speed Up Your Website

The less time it takes for your website to load a page, the better. Page speed is not only a ranking factor, it is also crucial for a positive user experience and for your conversion rate.

1 shares Technical SEO

4 min 26.07.2018

403 Forbidden Error: What Is It and How Can You Fix It?

If you regularly surf the internet, you'll find that not all websites always work smoothly. It’s common to come across 404 error messages, as the server issues a 404 status code if pages are not found.

493 shares Technical SEO

5 min 09.07.2018

What to Watch out for When Buying a Domain

When buying a new domain, there are lots of factors to think about. Find out all of the important details about purchasing a new domain in this article.

87 shares Marketing Practices