Philipp is an extended member of the Ryte family and supports Ryte with the latest SEO know-how and digital marketing news.
Contributions by Philipp Roos:
Is SEO in B2B business worthwhile at all? If so, how do B2B companies achieve a strong organic performance that pays off for the company's success? Find out in this article.
Compelling meta tags are one of the essentials of good SEO. In this guide, you’ll learn how to use them for more visibility and clicks in Google search results.
If your website is to be successful, you'll need to provide SEO-friendly content. This means content that makes both search engines and users happy. We explain what good SEO content is, and how to create it.
A healthy website ensures long-term visibility, market reach and higher sales. In this article, we'll show you what to pay attention to when monitoring and optimizing your website, and share some free and paid tools to do so.
These are two of the most common types of redirect, but are often confused for each other. We explain how to use them correctly, and why it still matters.
“Above the fold” is a term used to describe the area of a web page, which is visible to the user at first glance, without having to scroll.
Whether you're new to search engine optimization or just need a little refresher, this beginner's guide will quickly get you back up to speed on the SEO basics.
Have you watched a video yet today? Was it on your favorite news site, online store, or YouTube? If so, then these websites were harnessing the enormous power of video marketing. In this article, learn how to most effectively use video marketing in your digital marketing mix so that you can benefit from the moving picture boom online.
When was the last time you read a text online and could not follow the content after just reading a few lines? You were probably a victim of poor readability. Today, we will show you how readability and SEO are connected and what you can do to make your text more understandable.
Unique content with added value can help your website rank better in Google. But excellent content can do more than just satisfy Google: it improves the user experience, increases your trust, optimizes customer loyalty, and creates lasting branding awareness.
AMP pages are designed to improve the performance of websites, but are they suitable for all purposes, including e-commerce? In this article, we help you find out whether AMP is right for your website.
Email marketing belongs to any successful marketing strategy. In this article we list 10 tools that will help you fulfill your email marketing requirements.
If you've read our most recent articles in Ryte magazine, then your website should be poised and ready for top rankings in Google search results, generating more organic traffic than ever before. However, there's always room for improvement - that's where Google Ads can help.
Google search is not just suitable for ordinary searches about services, information or products, but it can also be very helpful in supporting SEOs in their day-to-day activities.
Summer is slowly drawing to a close, which means it’s now time to turn your attention to the next big events that are coming up! You might think it’s too early to be thinking about Christmas, but we don’t. Now is the right time to be getting your website ready for the big influx of Christmas shoppers.
When buying a new domain, there are lots of factors to think about. Find out all of the important details about purchasing a new domain in this article.