Unique content with added value can help your website rank better in Google. But excellent content can do more than just satisfy Google: it improves the user experience, increases your trust, optimizes customer loyalty, and creates lasting branding awareness.
Content is dead. Long live content. 2019 has signalled a tectonic shift from the content creation strategies that once worked - with keyword research a central theme, to a more dynamic and sophisticated content model. Readers want the answer to the problems they didn’t even know they had. And your SEO rankings depend on giving it to them. Forget everything you knew about SEO. The future of content is now.
This article explains what schema markups are and how they will impact your website's SEO so that you’ll have everything you need to start implementing them.
Keep your users happy and engaged by experimenting with these 5 content alternatives to the ubiquitous blog post.
As the importance of voice search continues to grow, the jury is still out on the best way to optimize content for it. However, there’s an emerging list of best practice that does seem to work exceptionally well. This article explores the top 4 ways to optimize your content for voice search.
In the world of digital marketing, the importance of content marketing is increasing. The way content marketing campaigns and content strategies are created is changing. Users want interactive content, brands with an authentic and likeable face, and a better user experience.
Don't let your content get stuck in a rut. Reinspire yourself and your team with these 5 practical tips to refresh your content marketing campaign.
It's no secret that content marketing is an important component of any marketing strategy. Avoid these 5 content marketing mistakes to ensure the time and money you invest into content pays off.
"Creativity is intelligence having fun," said one of the most creative people around on the subject. And he's right. Let the others tinker with boring numbers and "scientific" sales psychology! We're getting creative now and going to have fun!
Improve your SEO and online presence with these 7 steps to supercharge your content marketing
When you use Google Analytics data to optimize your website content, you should be looking at more than just the traffic and page views. In this article, we focus on seven special Analytics reports that will help you to better understand your website users and their behavior.
In this article, we will show you the eight most practical WordPress plugins designed specifically for editorial teams.