Category: Organic Search

6 min 10.09.2018

Google Penalties - How to Identify, Handle & Remify

Manual penalties applied as a consequence of violating Google Webmaster Guidelines are, next to Google algorithms such as Panda or Penguin, among the leading causes for a sudden loss of Google traffic. Kaspar Szymanski offers rare insights from a former long term Google Search employee perspective with years of experience both applying and lifting penalties from within Google.

463 shares Google Topics

6 min 05.09.2018

What Does Google Want for Christmas?

Summer is slowly drawing to a close, which means it’s now time to turn your attention to the next big events that are coming up! You might think it’s too early to be thinking about Christmas, but we don’t. Now is the right time to be getting your website ready for the big influx of Christmas shoppers.

74 shares Google Topics

5 min 02.07.2018

Breaking Google's SERPs with the Rabbit Bug

Have you heard of the Rabbit Bug? Find out in this article how the Rabbit Bug managed to break the Google's SERPs.

406 shares Organic Search

8 min 15.06.2018

Best Practice Guide for Keyword Research and Analysis

Keyword research forms the key basis of your content strategy, helping you to create and optimize content to achieve good rankings in search engines.

518 shares Content Marketing

5 min 23.04.2018

What Editors Can Do to Ensure Good Rankings

Rome wasn't built in a day, and things that were relevant back then are still often relevant today - search volumes for example.

0 shares Content Marketing

5 min 25.03.2018

How to Use the New Google Search Console

The Google Search Console is a helpful tool that provides valuable insights for helping you to optimize your website. In this article, we give you an introduction to the new Search Console, and explain how to use the additional features.

17 shares Google Topics

4 min 20.12.2017

Tips for Optimizing Your Meta Descriptions

The title tag and meta description are the visible elements of every website in the SERPs. Find out in this article how to optimize your meta descriptions.

25 shares Organic Search

9 min 27.11.2017

Practical Insights on Winning Featured Snippets – Findings from Sixt

In this article, I explain why it's so important to get with the trend of featured snippets, best practices into achieving them, and some nice case studies from our efforts on Sixt's domains.

84 shares Organic Search

1 min 16.11.2017

The All-Inclusive SEO Starter Kit From Ryte & HubSpot

Ryte and HubSpot have once again joined forces to provide you with the ultimate SEO kit! Get your free starter kit now!

12 shares Organic Search

5 min 15.11.2017

Google's Featured Snippets: A Practical Guide

Google displays Featured Snippets in the search results for specific search queries. This article gives a useful overview of the different types of featured snippets, and how you can optimize your content to improve your chances of your website being displayed as a featured snippet.

19 shares Organic Search

5 min 07.08.2017

Wikipedia Case Study - 8 Tips for Optimizing Technical Terms

There are various assumptions as to why Wikipedia usually appears in search results, often in 1st place. The reasons range from an extremely strong domain authority to good internal linking, leading to preference by Google.

4 shares Organic Search

6 min 02.05.2017

Semantic SEO Guide

Search engines are currently undergoing a significant evolution in the area of artificial intelligence. In contrast to the original keyword search, Google, with the help of RankBrain and Co., gathers the complete contents of a site and discerns the semantic relationships to deliver the relevant search results to users.

0 shares Organic Search

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