Category: Search Engine Optimization

5 min 11.04.2023

Chat GPT: Risks and opportunities for SEO

Wondering how Chat GPT will impact SEO work? We explain the risks and rewards of using Chat GPT across a range of SEO activities.

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5 min 16.03.2023

SEO low-hanging fruit: How to make the most out of a small budget

Optimizing for low-hanging fruits means making the most out of a small budget. In this article, we show you how to achieve quick wins with a small budget.

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6 min 14.02.2023

Reporting with Google Looker Studio (Google Data Studio)

Marketers work with large volumes of data every day. You should always make sure you read and interpret the data in a meaningful way. Google Looker Studio is a powerful tool that you can use to visualize data from different sources. We will show you what you should pay attention to when using Google Looker Studio, and how you can utilize the tool in the best way for your online marketing activities.

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7 min 17.11.2022

B2B SEO - more success with the right strategy

Is SEO in B2B business worthwhile at all? If so, how do B2B companies achieve a strong organic performance that pays off for the company's success? Find out in this article.

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7 min 09.11.2022

Why Google Search Console is the "holy grail" of search data

During an SEO analysis, have you ever wondered where the discrepancies between data from Google Search Console and other SEO tools comes from? We get to the bottom of this and other mysteries.

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11 min 21.10.2022

The Ryte guide to using Google Search Console

Google Search Console is a free tool that helps SEOs and website editors to analyze their search performance. This article explains how to set up a Google Search Console account, and then use it to analyze and improve your search performance.

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9 min 29.09.2022

[Study] Does Baidu SERP domination make SEO impossible in China?

With videos, ads and other Google services dominating search results in the West, our guest authors take a look at how China compares. Does Baidu give website operators similar treatment for SERP real estate, and how is it possible to win visibility?

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3 min 29.09.2022

Baidu services explained, and how they look in the SERPs

The Chinese search engine offers a wide range of services, from maps to video, content creation and many more. Anyone using Baidu will see many of them appear in the search results for a given keyword. We take a look through 17 of these services.

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6 min 19.09.2022

6 technical SEO mistakes to avoid in ecommerce website migration

Many an ecommerce site migration has been scuppered by technical SEO issues. Don't let it happen to you! From blocking crawlers in staging, to optimizing your faceted navigation and more, we share 6 issues to consider.

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2 min 13.09.2022

Google releases core update for September 2022

Rollout expected to take two weeks to complete; no indications yet on which sites are likely to be affected; release follows August’s Helpful Content Update.

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2 min 12.09.2022

Google updates guidance on meta descriptions

Key examples given of the four most common mistakes site owners make with their meta descriptions, and how to correct them for better clickthrough rates.

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6 min 11.08.2022

How to find and fix 404 errors – explained

"Page Not Found" messages frustrate website visitors, and send negative signals to search engines (which is bad for SEO). Let’s look at how to fix those 404 errors.

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