“Above the fold” is a term used to describe the area of a web page, which is visible to the user at first glance, without having to scroll.
We all surf, search, shop, click, compare and purchase as end consumers on our smartphones and laptops. As website owners, we create project plans. optimize, and monitor our web properties in order to improve the way users find content from your website on search engines. This article introduces you to the world of website user experience and shares strategies proven to optimize sites for high-quality and memorable user interactions.
Easter is just around the corner - and we can’t wait to get started on hunting Easter Eggs! Maybe the Easter Bunny has even hidden a few eggs on your website that you haven’t found yet. We’ll help you find them!
Google is introducing a set of metrics called Core Web Vitals as ranking signals. Starting in May 2021, search rank will be determined from a mobile-centric perspective with a focus on load times, interactivity, and visual stability. But key findings from Ryte’s Industry Report on Web Vitals in the Ecommerce Sector paint an alarming picture.
So you think good writing equals good website copy and there’s not much that can go wrong? False! You can't just use any text on your website, you need UX writing. Why you may ask? Easy: Good UX copy guides us through the page, encourages us to come back, and leave an overall impression of a good user experience. In this article, learn how to get started with UX copywriting and microcopy - and what it actually is in the first place!
The start of a new year can be the perfect time for us to overcome bad habits and gain positive changes we’ve been hoping to carry out for a while. However, these ambitious “New Year's Resolutions” can be hard to commit to and often end up discarded come mid-January.
Front end technology is developing rapidly. Roland Guelle, CTO of Berlin & Cologne-based Sevenval Technologies, presents seven trends that are important today and in the future.
Video marketing is an effective way to increase your visibility in Google. These 5 video marketing tips will help boost your video strategy for better search engine results.
For most online shops, the Christmas season presents huge potential for big sales and revenue, as everyone rushes to get their Christmas shopping done before December 25th. To make Christmas shopping a pleasure rather than a frustration for your customers, you should guarantee a perfect user experience. In this article, we’ll show you which adjustments you should make to get your website ready for the Christmas rush.
If you are about to launch a new website, there are some important questions you should ask yourself beforehand, both regarding technical aspects and marketing.
Your website may rank well and get a lot of visitors, but what will this bring you if they don't stay on your website? Read on to find out 11 great tips for creating a good landing page.
Great usability is the key to your website's success - the better the usability, the longer users will spend on your website. Read on to find out the 23 usability basics.