After studying at King’s College London, Olivia moved to Munich, where she joined the Ryte team in 2017. She is in charge of product marketing and CRO, and also helps out with SEO and content marketing. When she's not working, you can usually find her outside, either running around a track, or hiking up a mountain.
Contributions by Olivia Willson:
It can be difficult to analyze specific parts of a website in depth. Usually, you have to set many filters to get to the level of data you need. Ryte makes this easy - our new segmentation feature allows you to cluster keywords and pages together which you can analyze individually or compare with one another.
Keyword cannibalization has become a big topic in the SEO industry in recent years. In this article, we explain what keyword cannibalization is, possible causes, and how you can fix the issue to ensure great visibility in the Google SERPs for more traffic.
A comprehensive website analysis tailored to your needs is vital for sustainable website quality management. With Ryte, you can easily customize your analysis to get the best results for your business and derive appropriate optimization measures. This article describes the various configuration options and shows you how to adapt them to your needs.
Mobile optimization is more important than ever. In this article, we show you how Ryte can help you to analyze your mobile traffic, helping you to improve your mobile site.
Underperforming organic keywords are keywords that are clicked on less frequently than they should be based on their ranking position.
Ryte uses an optimized Chrome browser to render JavaScript like a browser. Analyze your entire website with the Ryte crawler to get the most comprehensive analysis and make sure your dynamic website is free of mistakes.
Including log file analysis into your website strategy will help you optimize your website to ensure that it can be crawled and indexed efficiently so that your business can be found online easily. Find out how you can carry out a log file analysis easily with Ryte.
The Search Success score gives you a useful overview of your performance in Google. Find out how the score is calculated, and how it can help you optimize your website.
Ryte Search Success provides you with endless possibilities of filtering your Google Search Console data to suit the needs of your business.
Are you using alt attributes to optimize your website images optimized for search engines? Find out in this article how to check whether your alt attributes are implemented properly.
Duplicate content can negative affect search engine optimization. When two pages of a website are too similar, Google does not know which page is more important, and therefore does not know which page should be included in the index.
Ensuring that your server is constantly accessible is important so that your web project can be always be visited by users and the Googlebot.