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How to do ecommerce keyword research in 2022
To drive highly-relevant traffic to your online shop, you need a solid grasp of the search terms that potential visitors use. Our ecommerce SEO queen clarifies how to analyze your current keywords, accurately assess searcher intent and research ripe new opportunities.
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Rekindle the flame: 5 quick changes to make your website lovable again
Every relationship can use a little fresh spark sometimes. Especially around Valentine’s Day. And that includes the way your customers relate to your website.
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Combine organic and paid Instagram marketing for explosive growth
Here’s why you should try both paid and non-paid options for reaching Instagram users – plus 5 high-impact ideas to try for your business today.
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How to do technical SEO for ecommerce in 2022
Don’t panic – if your online shop is having issues with technical SEO then our resident website whisperer Izzi Smith can help.
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301 vs. 302 redirects: all you need to know
These are two of the most common types of redirect, but are often confused for each other. We explain how to use them correctly, and why it still matters.
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Redirects: a beginner-friendly guide to changing URLs for SEO
From permanent 301s to temporary 302s (and more), redirects are crucial for migrating single webpages or whole domains. We explain what they are, how they work, and when to use them.
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6 ways to use cognitive psychology to improve UX
Cognitive psychology refers to a psychology sub-discipline that explores internal mental processes. In this article, we examine how people consume and process online information, and offer 6 ways to improve your website UX accordingly.
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Above the fold: How to build user-friendly websites
“Above the fold” is a term used to describe the area of a web page, which is visible to the user at first glance, without having to scroll.
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WordPress SEO: How to optimize your WordPress website for Google
Using WordPress as a CMS? This article explains the SEO measures you should take to improve your content’s visibility and rankings on Google.
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403 error: What is it and how can you fix it?
If you regularly surf the internet, you’ll find that not all websites always work smoothly. 403 errors can be a reason for this, although they are not as common as a 404 error message.
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A 6-point summer checklist to make your website UX unforgettable
The summer is well under way, and for some, that means business slows down. Use this time wisely and optimize your website user experience! Our 6 point checklist will help you focus on what you need to work on.
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SEO basics for beginners
Whether you’re new to search engine optimization or just need a little refresher, this beginner’s guide will quickly get you back up to speed on the SEO basics.