These are two of the most common types of redirect, but are often confused for each other. We explain how to use them correctly, and why it still matters.
From permanent 301s to temporary 302s (and more), redirects are crucial for migrating single webpages or whole domains. We explain what they are, how they work, and when to use them.
If you regularly surf the internet, you’ll find that not all websites always work smoothly. 403 errors can be a reason for this, although they are not as common as a 404 error message.
Whether you're new to search engine optimization or just need a little refresher, this beginner's guide will quickly get you back up to speed on the SEO basics.
Entities. Admittedly, a difficult topic to grasp, but one that should be familiar to everyone involved in SEO. But what is it all about? This article explains which updates brought entities into the SEO world and how everyone can easily retrieve them via the Knowledge Graph Search API.
Easter is just around the corner - and we can’t wait to get started on hunting Easter Eggs! Maybe the Easter Bunny has even hidden a few eggs on your website that you haven’t found yet. We’ll help you find them!
Core Web Vitals will become a ranking factor from May 2021. Does your site meet the requirements or is there still a need for optimization? To find out, I'll show you how to use Google Tag Manager to measure and evaluate your users' Web Vitals data.
404 errors occur when a page cannot be found. This article will show you how you can quickly identify and deal with 404 error pages to optimize your website both for search engines and your users.
Structured data plays an increasingly important role in the high information content of SERPs. Wouldn’t you rather click on a search result with star ratings or were you inspired by a delicious recipe in the SERPs? But how does this data get into the SERPs and what can you do about it? With this Structured Data Guide you will get all important answers to these questions.
Improve your website's page speed and user experience by learning how to leverage browser caching with htaccess or plugins.
Using JavaScript has an impact on how Google crawls and indexes your site. Make sure your use of JavaScript isn't getting in the way of users finding your website via search engines.
The start of a new year can be the perfect time for us to overcome bad habits and gain positive changes we’ve been hoping to carry out for a while. However, these ambitious “New Year's Resolutions” can be hard to commit to and often end up discarded come mid-January.