Create relevant content for your target audience
Get clear insights on the user intent of your topic with TF*IDF analysis. Find out what terms your competitors include in content that ranks for your focus keyword, helping you to outperform the competition. Identify with which search queries users find your content, both short and longtail, so that you and your editors can ensure your content stays up to date and relevant.
Get more traffic with growing Click Through Rates
Stand out in the Search Engine result pages and ensure that your potential website visitors are clicking on your content. Identify underperforming keywords with one click, and address their meta data and Search Snippets accordingly to keep driving the traffic you earned.
Find new biddable keywords for paid search
Quickly see your highest-ranking keywords, as well as new keywords that users find your site with. Filter according to average CPC value to find your most valuable keywords and use them as part of your Google ads strategy for more successful and cost efficient ad campaigns.
Segment keywords for a better overview
Easily monitor your content strategy and keywords with segmentation. Segment keywords or URLs according to any criteria to successfully track the progress of a category or keyword set. Identify trends and patterns, and get inspiration for new topic areas to expand your audience.
Ensure your pages load quickly
Analyze your entire website’s performance with Google’s Core Web Vitals metrics and uncover pages with poor performance on mobile and desktop that cause users to bounce and resort to competitors. Filter according to virtually any criteria to focus on the subset most important to you. Share the data with your technical team to ensure that your slow pages are improved as soon as possible, and your users aren’t deterred by slow loading times.
Eliminate technical errors
Identify technical errors that are hurting your website’s performance such as duplicate content, broken pages, links to suspicious sites, broken redirects, and much more. Schedule regular crawls to be alerted when new errors pop-up, and receive the need-to-know crawl data directly in your inbox so that you can find and fix any new issues before your website visitors come across them.
