We are very excited to announce that we have integrated Google’s Core Web Vitals metrics into the Ryte Suite! Our Web Vitals Report will be rolled out to users over the next few days, so users can analyze their website’s performance in bulk with Google’s Core Web Vital metrics - to ensure a great user experience, top rankings, and higher conversion rate!
All digital marketing practitioners should be aiming to provide their users with a fantastic experience on their sites - this leads to better conversion rates and a higher digital ROI. After all, according to Google research, 53% of mobile site visitors leave if a page takes longer than 3 seconds to load.
Now there’s even more reason for digital marketers to get ahead of the curve and optimize their websites for users: Google introduced Web Vitals to provide universal guidelines for website quality signals that are essential for user experience. They are user-centered metrics regarding loading time, interactivity and visual stability of websites and are essential for a healthy website. These Core Web vitals will become a ranking factor in 2021, although the specific date is not yet known.
Learn more about using the web vitals for optimizing your performance in our webinar "New year, new metrics: Business success with Core Web Vitals in 2021".
By the end of 2020, our current Page Speed report will become the Web Vitals Report - so you will soon be able to analyze your website using these 6 essential web vitals metrics (including the Core Web Vitals LCP and CLS), helping you to check and improve vital loading, interactivity, and visual stability issues:
* = Core Web Vital
The report integrates lab data from Lighthouse, the open-source, automated Google tool for improving the quality of online experiences. Any future updates or changes Google might implement to Lighthouse will be reflected in the Web Vitals Report - so you can be sure your data is always using the most current metrics.
Based on the performance score (also from Lighthouse), the page will be classified as "very slow", "slow" or "fine", so it will be easy to recognise the severity of the page’s speed.
With the report’s advanced filters, you will be able to filter your data according to multiple criteria using both “and” and “or” logic so you can easily and quickly find the information you need. You will also be able to sort according to any page speed metric so you can quickly isolate your slow pages and find out what to optimize first.
With the new Web Vitals report, you will be able to use the Google’s standardized user-centered metrics to:
We integrate these 6 essential web vitals so that you can focus on the most important metrics, and don't get lost in a sea of data.
Use the report to analyze your performance in bulk, helping you save time and resources. See which web vitals metrics are holding you back from creating a great user experience - so you know where to prioritize your resources. See your rankings rocket with our new Web Vitals report, coming soon in 2020!
Our technical SEO team will soon be tackling this crucial web performance topic in a webinar "New year, new metrics: Business success with Core Web Vitals in 2021". The webinar will cover some insightful analyses of effective Core Web Vitals optimization, including how to effectively measure the metrics, insightful case studies, as well as demonstrating how to use the new report.
If you like the sound of the Web Vitals report and would be included in our exclusive circle of beta testers, please contact our sales team.
Get crucial insights into how optimization with the Web Vitals can help you reach your business goals!Sign up for the webinar!
Published on 10/15/2020 by Olivia Willson.
Who writes here
After studying at King’s College London, Olivia moved to Munich, where she joined the Ryte team in 2017. She is in charge of product marketing and CRO, and also helps out with SEO and content marketing. When she's not working, you can usually find her outside, either running around a track, or hiking up a mountain.
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