With Ryte’s News Feed on the Search Success Overview, you can constantly stay up to date about how your website is performing on Google without having to look through individual reports.
The News Feed on the Search Success Overview displays automated insights from the Keyword Cannibalisation Report, Keyword Monitoring, and Anomaly Detection. The Search Success Overview is now mobile responsive, so you can check your News Feed easily on your phone whilst commuting to work, or at the breakfast table! That way, you can be ready to start with optimizations as soon as you get into work.
Currently, automated insights on the News Feed are available for:
Figure 1: News Feed on the Search Success Overview
When your website is growing quickly, it’s difficult to keep track of all the different types of content you offer. Maybe you have an online shop that is offering more and more products (that might be similar to a certain extent). Your blog is filling up with valuable and engaging articles, but at some point topics can start to overlap. Maybe even a team starts a new project to market their latest innovative products through their own CMS.
If you don’t have a mechanism in place that avoids duplicate (or similar) content, sooner or later you will see that search engines get confused about which of your URLs should rank for a certain keyword. Google performs tests to try and work out what is the most relevant page. But you shouldn’t leave this kind of important decision up to Google!
This is where Ryte can help. With the Ryte automated insights, we show information about new, relevant cannibalising keywords in the News Feed on the Search Success Overview so you are proactively informed about cannibalisations. This means you can:
Learn more about Automated Insights for keyword cannibalisations, including more detail into the Keyword Cannnibalization report, in our webinar!
With Ryte’s anomaly detection feature, you can automatically identify irregularities in your search performance, both positive and negative. You can even set up email alerts to be notified of your anomalies per email. Now, with Ryte’s brand new automated insights, we show your search performance anomalies that you have defined on the Newsfeed on the Search Success Overview. This means you get an even clearer overview of updates in your search performance and can now view them all in one place.
Figure 2: News Feed
Keyword alerts are great for when you want to track the performance of the keywords most important to your brand in more detail. In our Keyword Monitoring report, you can set up alerts to be notified per email when keywords drop or gain in click, impression, CTR or ranking for a percentage of your choosing. Now, when you set up these keyword alerts, they will also be visible as part of the News Feed on the Search Success Overview!
The Search Success Overview is now mobile responsive! This means you can see your News Feed and automated insights easily on your mobile device in case you want to check your News Feed on your way to work.
Figure 3: News Feed on mobile
The new automated insights available as the News Feed on the Search Success overview help you to save time, as you can find out important updates via the overview, and don’t need to go into individual reports to stay informed. The Ryte team will continue to expand on this feature, and will be incorporating more Automated Insights into the News Feed in the future!
Learn more about Automated Insights for keyword cannibalisations in our webinar!Watch recording
Published on 02/04/2021 by Olivia Willson.
Who writes here
After studying at King’s College London, Olivia moved to Munich, where she joined the Ryte team in 2017. She is in charge of product marketing and CRO, and also helps out with SEO and content marketing. When she's not working, you can usually find her outside, either running around a track, or hiking up a mountain.